{"product_id":"leveraging-the-new-infrastructure-how-market-leaders-capitalize-on-information-technology-1","title":"Leveraging The New Infrastructure: How Market Leaders Capitalize On Information Technology","description":"Imagine thinking about your company's information technology in the same way that you think about its investment as a bundle of assets that—when managed right—will generate revenues and savings. Here's just such a framework for leveraging IT (technology, networks, data, and software)—one that enables business managers to make the important decisions about the potentially confounding mix of high-technology that influences near- and long-term planning, affects the ability to support customers, and dictates the flow of daily operations. Drawing upon their rigorous research with more than 100 top multinationals, the authors present a rich and varied range of examples of IT investment strategies that have reaped rewards for firms such as Citibank, Honda, Johnson \u0026amp; Johnson, Ralston Purina, the Development Bank of Singapore, and Telstra. This hands-on resource, compete with benchmarks and case studies, creates the common ground where both management and IT can meet, communicate their goals, and agree on the best plan for getting there.","brand":"Bookshop.sg","offers":[{"title":"Thryft - Used (Like New)","offer_id":42516527677518,"sku":"9780875848303","price":4.57,"currency_code":"SGD","in_stock":false},{"title":"Thryft - Used (Very Good)","offer_id":42516527710286,"sku":"9780875848303","price":3.65,"currency_code":"SGD","in_stock":false},{"title":"Thryft - Used (Good)","offer_id":42516527743054,"sku":"9780875848303","price":3.29,"currency_code":"SGD","in_stock":false},{"title":"Thryft - Used (Well Read)","offer_id":42516527775822,"sku":"9780875848303","price":2.92,"currency_code":"SGD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0645\/3857\/4926\/files\/532442_12c55497-f684-4d60-8e76-3f0921fb6a33.jpg?v=1747373405","url":"https:\/\/bookshop.sg\/products\/leveraging-the-new-infrastructure-how-market-leaders-capitalize-on-information-technology-1","provider":"Bookshop.sg","version":"1.0","type":"link"}