A note on book covers: while we do our best to ensure the accuracy of cover images, ISBNs may at times be reused for different editions of the same title which may hence appear as a different cover.
Whilst the world has been obsessing about tech startups, 'real' small businesses with actual clients and profits have been starved of options allowing them to grow.
Using the case study of The Marketing Group PLC, Jeremy Harbour and Callum Laing show how small businesses are using a collaborative approach to level the playing field with big companies and getting ahead while maintaining their independence.
A note on book covers: while we do our best to ensure the accuracy of cover images, ISBNs may at times be reused for different editions of the same title which may hence appear as a different cover.
Insights for small businesses aiming for rapid growth.
Who is this book for?
This book offers a fascinating look at how small businesses can effectively scale up by leveraging collaboration, using a real-world case study. If you're curious about navigating growth and competing with larger firms, Jeremy Harbour and Callum Laing provide practical strategies rooted in actual success stories. It's a compelling read for entrepreneurs who want to turn ideas into market leaders swiftly.
