A note on book covers: while we do our best to ensure the accuracy of cover images, ISBNs may at times be reused for different editions of the same title which may hence appear as a different cover.
This book focuses on the major issues that will affect the airline industry in this new millennium. It tells of an industry working on low margins and of cut-throat competition resulting from 'open skies'. Among the issues discussed are the low-cost airline, the impact of electronic commerce, the debate on global airline alliances, privatizing state-owned airlines, and the creation of a Trans Atlantic Common Aviation area. Most importantly, the book carefully analyzes the strategies that are needed for airlines to succeed in the twenty-first century. This is essential reading for anyone interested in aviation.
A note on book covers: while we do our best to ensure the accuracy of cover images, ISBNs may at times be reused for different editions of the same title which may hence appear as a different cover.
Insightful analysis of future challenges in airline industry.
Who is this book for?
If you're curious about how airlines are shaping their strategies to navigate the fiercely competitive skies of the 21st century, this book is a compelling read. It offers a detailed look into industry transformations like low-cost carriers and global alliances, making it perfect for anyone interested in the future of aviation. You'll get a clear picture of what it takes for airlines to thrive in this complex environment.
