A note on book covers: while we do our best to ensure the accuracy of cover images, ISBNs may at times be reused for different editions of the same title which may hence appear as a different cover.
In recent years there has been increasing criticism that the standard neoclassical model of economics has been unable to explain the irregularities highlighted by empirical research. This book looks at how alternative behavioral models, informed by a number of disciplines including psychology, attempt to explain these anomalies.
A note on book covers: while we do our best to ensure the accuracy of cover images, ISBNs may at times be reused for different editions of the same title which may hence appear as a different cover.
Explores how psychology reshapes economic decision-making understanding.
Who is this book for?
If you're curious about why people sometimes make irrational financial choices, this book offers a fascinating look into behavioral economics. It bridges economics with psychology, providing insights that challenge traditional models and helping you understand real-world economic behavior better.
