A note on book covers: while we do our best to ensure the accuracy of cover images, ISBNs may at times be reused for different editions of the same title which may hence appear as a different cover.
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Cim Coursebook 03/04 International Marketing Strategy
Each coursebook includes access to MARKETINGONLINE, where you
* Annotate, customise and create personally tailored notes using the electronic version of the coursebook * Receive regular tutorials on key topics * Search the coursebook online for easy access to definitions and key concepts
* Written by the CIM Senior Examiner for the International Marketing Strategy module to guide you through the 2003-2004 syllabus. * Free online revision and course support from www.marketingonline.co.uk. * Customise your learning, extend your knowledge and prepare for the examinations with this complete package for course success.
A note on book covers: while we do our best to ensure the accuracy of cover images, ISBNs may at times be reused for different editions of the same title which may hence appear as a different cover.
Comprehensive guide for international marketing strategies students.
Who is this book for?
If you're diving into international marketing, this coursebook offers a thorough overview tailored for your success. It’s like having a personal tutor with its online support and customizable notes, making complex concepts more approachable. Many find its detailed insights and exam prep features invaluable in preparing confidently.
