Competing On Internet Time: Lessons From Netscape And Its Battle With Microsoft

Competing on Internet time means competitive advantage can be won and lost overnight. This analysis of strategy-making and product innovation in the dynamic markets of cyberspace, by Microsoft Secrets co-author Michael Cusumano and strategy expert David Yoffie, draws lessons from Netscape and how it employs "judo strategy" in its battle with Microsoft. Updated with a new afterword, this book offers insights for managers, engineers, and entrepreneurs aiming to succeed in fast-paced markets. It provides ideas on creating and scaling up companies quickly, competing in unpredictable industries, and designing products for rapidly evolving markets.