A note on book covers: while we do our best to ensure the accuracy of cover images, ISBNs may at times be reused for different editions of the same title which may hence appear as a different cover.
Ned Herrmann's widely acclaimed book traces the scientific and historical basis of his innovative Whole Brain Thinking approach. Filled with personal anecdotes, data, useful charts and practical, easy-to-apply models, it will inspire and entertain readers while showing them how to enhance creativity at both the individual and organizational levels.
A note on book covers: while we do our best to ensure the accuracy of cover images, ISBNs may at times be reused for different editions of the same title which may hence appear as a different cover.
Unlock creative potential with whole brain thinking techniques.
Who is this book for?
Creative Brain offers an engaging journey into how our minds can harness both creative and analytical thinking. Ned Herrmann's approachable style and practical advice make it a fantastic read for anyone eager to boost their creativity or improve teamwork. You'll find plenty of inspiring insights that can truly transform how you approach problems and ideas.
