• Book cover of Crossover Creativity: Real-Life Stories About Where Creativity Comes From by Dave Trott

    A note on book covers: while we do our best to ensure the accuracy of cover images, ISBNs may at times be reused for different editions of the same title which may hence appear as a different cover.

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Crossover Creativity: Real-Life Stories About Where Creativity Comes From

Crossover Creativity: Real-Life Stories About Where Creativity Comes From

4.25 (rated by 75 readers on Goodreads)
by Dave Trott
$29.00
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Ideas don't come from nothing. They come from what is already inside people's brains. And so it's not true to say that people have ideas. In fact, ideas have people. The more you read, watch, observe and consume, the more fuel for ideas you have in your brain, and the more ideas will happen for you. In this latest collection of stories about creativity in real-life situations, Dave Trott shows where great ideas have come from―as a guide for those who have to generate ideas in advertising, business, or the wider world.

Details of Book

ISBN13: 9780857199881
ISBN10: 0857199889
Language: English
Publisher: Harriman House
Publication Year: 2023
Format: Paperback

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A note on book covers: while we do our best to ensure the accuracy of cover images, ISBNs may at times be reused for different editions of the same title which may hence appear as a different cover.

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  • One Line Summary

    Insightful stories revealing where real-world creativity originates.

  • Who is this book for?

    If you're interested in understanding how great ideas really form, this book offers inspiring and practical stories that show creativity's roots in everyday experiences. Trott’s insights remind us that our environment and experiences are fertile ground for innovation, making this a compelling read for anyone looking to boost their creative thinking in business or life.
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