A note on book covers: while we do our best to ensure the accuracy of cover images, ISBNs may at times be reused for different editions of the same title which may hence appear as a different cover.
What should companies be doing now to keep themselves in the forefront? 'As with her previous book, Customers.com, The Customer Revolution should be required reading for managers at any company - old or new - who are assessing the real impact of the Internet on their businesses. Highly recommended.' Amazon.com business editor review The Customer Revolution shows how the companies that will succeed are those that design an organizational structure, develop a set of business models, and have a product portfolio that can all be altered overnight based on customer behavior, feedback, and suggestions. Based on extensive research in Europe, America, and Asia, and covering detailed case studies of leading companies around the world (including Tesco and Hewlett Packard), The Customer Revolution shows you exactly how to win in your business.
A note on book covers: while we do our best to ensure the accuracy of cover images, ISBNs may at times be reused for different editions of the same title which may hence appear as a different cover.
Adapting swiftly to customer feedback drives business success.
Who is this book for?
If you're managing a business in our digital age, The Customer Revolution could really be a game-changer. It offers insightful case studies and practical strategies that highlight how top companies stay ahead by being flexible and customer-centric. It's like having a blueprint for turning customer insights into your competitive advantage.