A note on book covers: while we do our best to ensure the accuracy of cover images, ISBNs may at times be reused for different editions of the same title which may hence appear as a different cover.
The classic bestseller outlining tactics for any business striving to achieve market dominance. Drawing on in-depth studies and interviews with top CEOs, Treacy and Wiersema reveal that successful companies master one of three value disciplines: highest quality products, lowest prices, or best customer experiences. Companies focusing on a single discipline tend to thrive and dominate their industries, while those that do not often falter.
A note on book covers: while we do our best to ensure the accuracy of cover images, ISBNs may at times be reused for different editions of the same title which may hence appear as a different cover.
Guides businesses to industry dominance through strategic focus.
Who is this book for?
If you're interested in understanding how top companies carve out their niche, this book offers some compelling insights. It dives into how focusing on one value discipline—quality, cost, or customer experience—can set a business apart and lead to market leadership. Many readers find it a practical and inspiring guide for crafting a winning strategy.
