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Economics Of Strategy

Economics Of Strategy

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Economics of Strategy offers a comprehensive text that provides a link between economic theory and business applications that is at once technical in its approach and accessible due to its numerous examples and clear writing style. The sixth edition of Besanko's Economics of Strategy uses economic theory to bring new insights to popular topics in modern strategy. By presenting basic concepts of economic theory with ideas in modern strategy literature, this book provides readers with a logical framework for understanding the strategic activities within a firm.

Details of Book

ISBN13: 9780471679455
ISBN10: 0471679453
Language: English
Publisher: Wiley
Publication Year: 2006
Format: Hardcover

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A note on book covers: while we do our best to ensure the accuracy of cover images, ISBNs may at times be reused for different editions of the same title which may hence appear as a different cover.

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  • One Line Summary

    Connecting economic theory with strategic business insights.

  • Who is this book for?

    This book is a great pick if you're interested in understanding how economic principles directly influence business strategies. It's both detailed and practical, making complex ideas more accessible through real-world examples. Whether you're new to the topic or looking to deepen your knowledge, this text offers valuable insights into strategic decision-making.

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