• Book cover of How To Write A Winning Business Plan by Joseph R. Mancuso

    A note on book covers: while we do our best to ensure the accuracy of cover images, ISBNs may at times be reused for different editions of the same title which may hence appear as a different cover.

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How To Write A Winning Business Plan

How To Write A Winning Business Plan

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by Joseph R. Mancuso
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A clear, step-by-step system for writing a business plan that will attract the financing you need. Joseph R. Mancuso offers key guidelines and valuable tips on how to gear your business plan to the people who control the cash. Featuring the original business plans from three highly successful businesses, plans that raised millions in upfront financing. This book also covers what financiers look for in a plan, nine questions that every plan must answer, how to prospect for financial sources, how to romance the money men, how to locate hidden sources of capital, how to handle objections, how to gain a commitment, and much more. Complete with handy checklists and key financial forms, this book is your launch pad for a thriving business venture.

Details of Book

ISBN13: 9780671763589
ISBN10: 067176358X
Language: English
Publisher: Touchstone
Publication Year: 1992
Format: Paperback

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A note on book covers: while we do our best to ensure the accuracy of cover images, ISBNs may at times be reused for different editions of the same title which may hence appear as a different cover.

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  • One Line Summary

    Practical business plan guide for securing funding.

  • Who is this book for?

    If you're looking to craft a business plan that really attracts investors, this book is a treasure. It offers straightforward steps and real-world examples from successful ventures, making it easier to understand what financiers are seeking. Plus, the tips on prospecting and handling objections can give you a real edge in securing the funding you need.
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