A note on book covers: while we do our best to ensure the accuracy of cover images, ISBNs may at times be reused for different editions of the same title which may hence appear as a different cover.
America's foremost expert on management presents the first and only book to present entrepreneurship as a systematic discipline and to explain its great challenges and opportunities.
A note on book covers: while we do our best to ensure the accuracy of cover images, ISBNs may at times be reused for different editions of the same title which may hence appear as a different cover.
A practical guide to systematic and strategic entrepreneurship.
Who is this book for?
If you're curious about turning ideas into successful ventures, this book offers a structured approach to understanding entrepreneurship. It dives into the challenges entrepreneurs face and how to navigate them with a clear mindset. Perfect for aspiring entrepreneurs or anyone interested in the mechanics behind business innovation.
