• Book cover of Logo Beginnings by Jens M�ller, Hayley Haupt (Trans.), Claire Débard (Trans.), Julius Wiedemann (Ed.)

    A note on book covers: while we do our best to ensure the accuracy of cover images, ISBNs may at times be reused for different editions of the same title which may hence appear as a different cover.

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Logo Beginnings

Logo Beginnings

4.75 (rated by 12 readers on Goodreads)
by Jens M�ller, Hayley Haupt (Trans.), Claire Débard (Trans.), Julius Wiedemann (Ed.)
$116.00
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Global brands such as Rolex, BMW and Louis Vuitton are still using logos designed over 100 years ago. This book goes into the origins of modern trademarks and gathers over 6,000 logos from the mid-1800s to 1940. This is Jens Muller's extensive complement to Logo Modernism and a must for those interested in branding and its influence.

Details of Book

ISBN13: 9783836582285
ISBN10: 3836582287
Language: English
Publisher: Taschen America Llc
Publication Year: 2022
Format: Hardcover

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A note on book covers: while we do our best to ensure the accuracy of cover images, ISBNs may at times be reused for different editions of the same title which may hence appear as a different cover.

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  • One Line Summary

    Explores historic logos shaping modern branding strategies.

  • Who is this book for?

    If you're fascinated by branding history or design, this book offers an intriguing journey through the origins of some of the world's most iconic logos. Jens Muller showcases a vast collection that reveals how visual identities have evolved and their lasting influence. It’s a visual feast that enriches understanding of branding’s deep roots and enduring power.
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