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A note on book covers: while we do our best to ensure the accuracy of cover images, ISBNs may at times be reused for different editions of the same title which may hence appear as a different cover.
Microtrends; The Small Forces Behind Today's Big Trends
Microtrends; The Small Forces Behind Today's Big Trends
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A note on book covers: while we do our best to ensure the accuracy of cover images, ISBNs may at times be reused for different editions of the same title which may hence appear as a different cover.

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One Line Summary
Understanding tiny trends shaping big societal shifts
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Who is this book for?
If you're curious about how small, often overlooked trends can have a huge impact, this book offers fascinating insights. Mark Penn's analysis helps you see the power of microtrends in shaping politics, markets, and culture, making it a compelling read for anyone interested in social dynamics or forecasting future shifts.