• Book cover of No B.S. Marketing To The Affluent: The Ultimate, No Holds Barred, Take No Prisoners Guide To Getting Really Rich by Dan S. Kennedy, Nick Nanton (Contrib.)

    A note on book covers: while we do our best to ensure the accuracy of cover images, ISBNs may at times be reused for different editions of the same title which may hence appear as a different cover.

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No B.S. Marketing To The Affluent: The Ultimate, No Holds Barred, Take No Prisoners Guide To Getting Really Rich

No B.S. Marketing To The Affluent: The Ultimate, No Holds Barred, Take No Prisoners Guide To Getting Really Rich

4.11 (rated by 415 readers on Goodreads)
by Dan S. Kennedy, Nick Nanton (Contrib.)
$27.90
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Entrepreneurs and small business owners are given a succinct, no B.S. education on today’s affluent market. Kennedy groups the affluent into three segments — the ultra-affluent, affluent, and mass-affluent — and offers pragmatic sales strategies and tools guaranteed to cash in on each one. Case studies are sourced from hundreds of successful Glazer-Kennedy Insider’s CircleTM clients. This revised edition in the popular No B.S. series is the fastest and surest path to successfully reposition businesses, products, and services to attract customers who don’t consider price as a determining factor for purchases.

Details of Book

ISBN13: 9781599185361
ISBN10: 1599185369
Language: English
Publisher: Entrepreneur Press
Publication Year: 2015
Format: Paperback

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A note on book covers: while we do our best to ensure the accuracy of cover images, ISBNs may at times be reused for different editions of the same title which may hence appear as a different cover.

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  • One Line Summary

    Practical marketing guide for targeting wealthy consumers.

  • Who is this book for?

    If you’re looking to upscale your business and attract wealthier clients, this book provides straightforward strategies that cut through the noise. Kennedy’s approach focuses on understanding different levels of affluence and tailoring your sales tactics accordingly, which can really boost your confidence in reaching the right audience. It’s a no-nonsense resource filled with successful case studies that feel both inspiring and actionable.
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