A note on book covers: while we do our best to ensure the accuracy of cover images, ISBNs may at times be reused for different editions of the same title which may hence appear as a different cover.
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Succeed In Business With China: Insights From The 40-Year Immersion Of A Mitsui Executive In China
A Mitsui & Company veteran of over 40 years, Shigeru Endo, shares his experiences working with China from 1969 to the early 2000s. The book offers personal anecdotes and insights into Chinese landscapes, culture, and business practices, providing guidance for doing business in China or with Chinese partners worldwide.
A note on book covers: while we do our best to ensure the accuracy of cover images, ISBNs may at times be reused for different editions of the same title which may hence appear as a different cover.
Insightful guide from a seasoned executive on China business.
Who is this book for?
If you're considering doing business in China or with Chinese companies, this book provides valuable perspectives from someone who's been on the ground for over four decades. Endo’s stories bring to life the cultural nuances and evolving landscape, making complex insights accessible and engaging. It’s like having a personal mentor guiding you through China's unique business environment.
