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A note on book covers: while we do our best to ensure the accuracy of cover images, ISBNs may at times be reused for different editions of the same title which may hence appear as a different cover.
Successful Large Account Management: How to Hold on to Your Most Important Customers - And Keep Them Going Strong - In Today's Marketplace
Successful Large Account Management: How to Hold on to Your Most Important Customers - And Keep Them Going Strong - In Today's Marketplace
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A note on book covers: while we do our best to ensure the accuracy of cover images, ISBNs may at times be reused for different editions of the same title which may hence appear as a different cover.

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One Line Summary
Essential strategies for retaining key clients in competitive markets.
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Who is this book for?
If you're looking to strengthen your approach to key customer relationships, this book offers practical strategies that are both insightful and actionable. It covers the essential techniques to keep your most important accounts loyal and growing, which is crucial in today's competitive landscape. Whether you're in sales or account management, you'll find tips that can genuinely transform how you maintain important client ties.