A note on book covers: while we do our best to ensure the accuracy of cover images, ISBNs may at times be reused for different editions of the same title which may hence appear as a different cover.
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Swoosh: The Unauthorized Story of Nike and the Men Who Played There
The unauthorized national-bestselling sensation revealing the absorbing story of the rise, fall, and recovery of Nike, by a former employee and a Los Angeles Times reporter.
A note on book covers: while we do our best to ensure the accuracy of cover images, ISBNs may at times be reused for different editions of the same title which may hence appear as a different cover.
Inside Nike's turbulent journey through ambition and scandal.
Who is this book for?
If you're curious about corporate dramas and the real stories behind iconic brands, this book offers a compelling inside look at Nike's rise and struggles. It's a vivid recounting that exposes the highs and lows of a sports giant, making it a captivating read for those interested in business, brand stories, or sports history.
