A note on book covers: while we do our best to ensure the accuracy of cover images, ISBNs may at times be reused for different editions of the same title which may hence appear as a different cover.
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The Brains And Brawn Company: How Leading Organizations Blend The Best Of Digital And Physical
A Top Financial Times Recommended Business Book, The Brains and Brawn Company is the grounded, clear-sighted guide you need to blend digital and traditional business functions for long-term competitive advantage
A note on book covers: while we do our best to ensure the accuracy of cover images, ISBNs may at times be reused for different editions of the same title which may hence appear as a different cover.
Balancing digital innovation with traditional business strength.
Who is this book for?
If you're passionate about steering your organization through the digital age while honoring traditional business strengths, this book offers valuable insights. It provides a practical, well-grounded perspective on blending digital and physical assets, making it a must-read for business leaders seeking sustainable competitive advantage.
