A note on book covers: while we do our best to ensure the accuracy of cover images, ISBNs may at times be reused for different editions of the same title which may hence appear as a different cover.
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The Fortune At The Bottom Of The Pyramid: Eradicating Poverty Through Profits
Presents the theory that there are commercial opportunities in the poor nations of the world for private companies, and that companies can utilize this knowledge to make profits and at the same time fight poverty.
A note on book covers: while we do our best to ensure the accuracy of cover images, ISBNs may at times be reused for different editions of the same title which may hence appear as a different cover.
Innovative blend of profit and social impact for poor markets
Who is this book for?
This book challenges the traditional view of poverty by showing how businesses can thrive while making a real difference. It's inspiring for entrepreneurs and social innovators alike, revealing how serving the underserved can be both profitable and impactful. If you're interested in sustainable development and clever business strategies, you'll find this a compelling read.
