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The Innovator's Solution: Creating And Sustaining Successful Growth
The Innovator's Solution: Creating And Sustaining Successful Growth
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In his international bestseller The Innovator's Dilemma, Clayton M. Christensen exposed this crushing paradox behind the failure of many industry leaders: by placing too much focus on pleasing their most profitable customers, these firms actually paved the way for their own demise by ignoring the disruptive technologies that aggressively evolved to displace them. In The Innovator’s Solution, Christensen and coauthor Michael E. Raynor help all companies understand how to become disruptors themselves.
Clay Christensen (author of the award-winning Harvard Business Review article, “How Will You Measure Your Life?”) and Raynor not only reveal that innovation is more predictable than most managers have come to believe, they also provide helpful advice on the business decisions crucial to truly disruptive growth. Citing in-depth research and theories tested in hundreds of companies across many industries, the authors identify the processes that create successful innovation—and they show managers how to tailor their strategies to the changing circumstances of a dynamic world.
The Innovator’s Solution is an important addition to any innovation library.
Published by Harvard Business Review Press.
Details of Book
A note on book covers: while we do our best to ensure the accuracy of cover images, ISBNs may at times be reused for different editions of the same title which may hence appear as a different cover.
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One Line Summary
Guide to sustaining growth through disruptive innovation.
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Who is this book for?
If you're curious about how companies can stay ahead in a rapidly changing world, this book offers insightful strategies that demystify the process of disruptive innovation. Christensen and Raynor provide real-world examples and practical advice that can inspire managers and entrepreneurs looking to transform their industries. It’s a must-read for anyone eager to understand the secrets behind successful, long-term growth.