A note on book covers: while we do our best to ensure the accuracy of cover images, ISBNs may at times be reused for different editions of the same title which may hence appear as a different cover.
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The Upside of Irrationality: The Unexpected Benefits of Defying Logic at Work and at Home
Behavioral economist and New York Times bestselling author of Predictably Irrational Dan Ariely returns to offer a much-needed take on the irrational decisions that influence our dating lives, our workplace experiences, and our general behaviour.
A note on book covers: while we do our best to ensure the accuracy of cover images, ISBNs may at times be reused for different editions of the same title which may hence appear as a different cover.
Insights into how irrationality can work in our favor.
Who is this book for?
If you're interested in understanding why we often make irrational choices, this book offers a fascinating look from a behavioral economist's perspective. Ariely's engaging stories and research reveal the surprising benefits of acting against logic, making it a thought-provoking read for curious minds.
