Time For Tea: Branding & Packaging Designs Of Tea

Tea is popular all over the world, runs through China and the West, and occupies an important position in the consumer beverage market. How can designers design tea products that are both popular and fanciful? "Book of Tea" selects nearly 100 excellent tea brands and packaging business examples from 75 outstanding designers and design companies around the world, and analyzes the color matching strategy, appearance structure, visual elements and material selection of various tea brands and packaging in an all-round way. In addition to the case study, we invite a professional tea packaging scholar to write articles to give you a systematic understanding of the development history of Chinese tea packaging and the design secrets of modern tea packaging. Analyze the design elements of the case in an all-round way, and trigger the inspiration of the design in detail.