• Book cover of Toyota Under Fire: Lessons For Turning Crisis Into Opportunity by Jeffrey K. Liker, Timothy N. Ogden

    A note on book covers: while we do our best to ensure the accuracy of cover images, ISBNs may at times be reused for different editions of the same title which may hence appear as a different cover.

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Toyota Under Fire: Lessons For Turning Crisis Into Opportunity

Toyota Under Fire: Lessons For Turning Crisis Into Opportunity

4.06 (rated by 99 readers on Goodreads)
by Jeffrey K. Liker, Timothy N. Ogden
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The definitive account of the 2009-2010 Toyota recall: A case study for overcoming any management crisis. Toyota Under Fire, 2011 Shingo Prize Winner, takes you beyond the headlines and into the offices and factories of Toyota to reveal the truth behind the company's highly publicized and controversial recall of over 10 million vehicles. Jeffrey Liker, the world's leading expert on Toyota processes and culture, was granted unprecedented access to the company's systems and people. The end result is the most comprehensive account available of what really precipitated the crisis, and how Toyota management met the ensuing challenges to come out stronger—lessons that can be applied to any management crisis in any industry.

Details of Book

ISBN13: 9780071762991
ISBN10: 007176299X
Language: English
Publisher: Mcgraw Hill
Publication Year: 2011
Format: Hardcover

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A note on book covers: while we do our best to ensure the accuracy of cover images, ISBNs may at times be reused for different editions of the same title which may hence appear as a different cover.

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  • One Line Summary

    Inside Toyota's crisis management and recovery strategies.

  • Who is this book for?

    If you're interested in how global companies handle large-scale crises, this book offers an in-depth look at Toyota's remarkable response to its recall challenges. Jeffrey Liker's detailed exploration of the company's internal processes and culture provides valuable lessons on turning adversity into opportunity. It's a compelling read for anyone wanting to understand resilient leadership during turbulent times.
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