A note on book covers: while we do our best to ensure the accuracy of cover images, ISBNs may at times be reused for different editions of the same title which may hence appear as a different cover.
A selection of exclusively designed trade fair stands. Presenting innovative and original highlights in trade fair architecture, the publication also offers insight into current trends. Trade fair design has become an interdisciplinary field involving architects, scenographers, trade fair builders, communication and media designers, and advertising and event agencies. Karin Schulte has selected interesting examples from the German-speaking area, featuring stands created for companies like Ansorg, Audi, Ellesse, Walter Knoll, Siemens, Speedo, Vorwerk, and Zumtobel, designed by creators such as Matteo Thun, Stefan Zwicky, Atelier Bruckner, and Arno Design.
A note on book covers: while we do our best to ensure the accuracy of cover images, ISBNs may at times be reused for different editions of the same title which may hence appear as a different cover.
Showcases innovative trade fair stand designs for industry insiders.
Who is this book for?
If you're interested in inspiring trade fair environments or the artful blend of architecture and branding, this book offers a glimpse into some stunningly original designs. It highlights how creative spaces can truly enhance a brand’s presence and lets you explore the cutting-edge trends shaping the industry. Perfect for design enthusiasts or anyone curious about how visual impact is crafted in the business world.
