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Visionary Selling: How to Get to Top Executives and How to Sell Them When You're There

Visionary Selling: How to Get to Top Executives and How to Sell Them When You're There

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A sales consultant goes beyond a basic, sell-the-product philosophy to suggest that sales presentations should be based on bottom-line future business results because that is what top company officers are interested in. 20,000 first printing.

Details of Book

ISBN13: 9780684839851
ISBN10: 0684839857
Language: English
Publisher: Simon & Schuster
Publication Year: 1998
Format: Hardcover

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A note on book covers: while we do our best to ensure the accuracy of cover images, ISBNs may at times be reused for different editions of the same title which may hence appear as a different cover.

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  • One Line Summary

    Strategic sales approach targeting top executive decision-makers.

  • Who is this book for?

    If you're aiming to connect with high-level executives, this book offers insightful strategies to position your pitch around their core business results. It’s not just about features and benefits but how your product impacts their bottom line, making it a powerful read for serious sales professionals looking to elevate their game.

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